Released on: October 29, 2007, 10:42 am

Press Release Author: Aaron Rose

Industry:

Press Release Summary: Snap TV, Inc. is proud to announce the launch of its new
interactive sports website, www.sportsfly.com. Sportsfly.com is the first casual
gaming site designed specifically for sports fans.

Press Release Body: Santa Monica, CA - October 29, 2007 - Snap TV, Inc. is proud to
announce the launch of its new interactive sports website, www.sportsfly.com.
Sportsfly.com is the first casual gaming site designed specifically for sports fans.
The site combines unique sports games and contests with robust social networking
tools and real-time sports news updates.

"Sportsfly is the only gaming site that focuses exclusively on the sports fan," said
Nicholas Wodtke, President of Sportsfly. "This site was designed from the ground up
with the sports enthusiast in mind. We expect Sportsfly to become a destination for
sports fans who want to play online games and connect with friends and talk about
last night's game."

Sportsfly membership is free and users can play a variety of sports games ranging
from trivia and pick 'em games, to action and strategy games. Popular game titles
include The Streak, College Trivia Bowl and Super Slugger. With each game played,
users earn Fly Points for their personal accounts which are redeemable for prizes
such as sports tickets, iPods and vacations. Sportsfly.com also features social
networking tools such as user profiles, daily prize drawings, community forums,
leaderboards, featured columnists and customized sports news.

Sportsfly's mission is to become a staple of each sport's fans daily diet by serving
fun, dynamic sports games, rich live content, and stimulating sports talk.

About Snap TV
Sportsfly began as a division within Snap TV, Inc. Snap TV (www.snaptvgames.com) is
a Santa Monica based interactive game developer and publisher that produces and
develops interactive games for media-savvy kids. Snap TV produces games in multiple
formats including interactive cards, DVD board games, massively multiplayer online
games and TV games served through video on demand. Snap's catalogue includes some of
the world's strongest kid's brands such as Pokemon, Scholastic, Clifford and
Strawberry Shortcake. Snap TV has produced more than 30 interactive game titles
across the sports, kids and family genres, including won several prestigious game
awards. Snap TV distributes its games to more than 25,000 storefronts across the
United States including Kmart, Target, Barnes & Noble and Toys R' Us. Snap was
founded in 2003.

# # #



Web Site: http://www.sportsfly.com

Contact Details: Aaron Rose
1620 26th street suite 2075 North
Santa Monica CA 90404
www.sportsfly.com
562.587.6860
arose@snaptvgames.com